Soneium is the Onchain Entertainment Economy, built for tokenized IP: The Intellectual Property behind music, gaming, anime, film, collectibles and fan creations, brought onchain. Sony Group Corporation is launching the Sony Onchain Entertainment Incubation Program, to support startups and creators building on Soneium.
The global program aims to support projects who can discover new ways for creators and fans to connect on Soneium, build community-driven experiences, IP utilization, and innovative digital revenue models. The goal is to move beyond technical experimentation and bring meaningful, user-facing entertainment experiences to market.
Selected projects will receive support to accelerate commercialization, including:
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Sony co-creation opportunities to explore new entertainment experiences and business models.
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Access to the Soneium ecosystem and technology infrastructure
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Business development and marketing support to drive adoption and growth.
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Community engagement and fundraising opportunities to help projects scale.
The program is open to startups and creators worldwide developing entertainment-related products, services, or infrastructure that have launched or plan to launch on Soneium.
Building the Future of Onchain Entertainment
By combining Sony’s entertainment expertise with Soneium’s blockchain infrastructure, the program aims to create new opportunities for creators, fans, and communities to participate in the evolving entertainment economy.
Details of ApplicationsApplications are open, and submissions are accepted through December 2026.** Apply here.**
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Selection and Screening: November 2026 - March 2027
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Key Areas of Focus: Projects developing or planning to develop entertainment-related products or services, including applications and infrastructure.
Eligibility
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Projects developing entertainment-related products or services
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Projects that have launched, or plan to launch, on Soneium
Evaluation Criteria
- Originality of the entertainment experience, use of IP, community building, business scalability, track record, market and competitive landscape, and other relevant factors.
Check out the official Sony Group Press Release.